#ForceFriday Global Unboxing Event #StarWars

What You Need to Know About the Force Friday Global Unboxing Event: Star Wars Edition

The world of Star Wars fans and enthusiasts was abuzz with excitement as they eagerly anticipated what was to be the biggest movie release in years: Star Wars: The Force Awakens. The anticipation was heightened by the secretive nature of LucasFilm and Disney, who only released tantalizing teasers, leaving fans begging for more. Adding to the suspense, Harrison Ford’s surprise appearance at the D23 Expo only fueled the anticipation.

Force Friday: A Global Unboxing Event

On a day that came to be called “Force Friday”, Star Wars: The Force Awakens merchandise was launched at retailers worldwide. At the stroke of midnight, over 3,000 retail locations in the U.S. opened their doors for fans to be among the first to discover new Star Wars products. The event was so popular that most of the merchandise was sold out before many fans could get their hands on it.

Highlights from the Force Friday Merchandise Line

The merchandise line included a variety of items such as action figures, apparel for all family members, home décor, lifestyle accessories, books, and more. Here are some of the highlights:

  • Exclusive merchandise from Disney Store including role play items, talking action figures and figure play sets, along with themed apparel, tech accessories, mugs, journals, and more
  • J. Crew apparel for men, women, and kids featuring the fan-favorite “Chewie, we’re home” scene of Chewbacca and Han Solo from the Star Wars: The Force Awakens teaser trailer
  • A Star Wars collection of Rock & Republic® misses apparel and Mighty Fine juniors apparel offering female fans graphic tees, leggings, sweatshirts, hoodies, and dresses available at Kohl’s
  • The ultimate Millennium Falcon children’s bed from Pottery Barn Kids, styled to look like something from a galaxy far, far away
  • A villainous take on home merchandise featuring new characters from the Dark Side, such as First Order Stormtroopers and Kylo Ren available at JCPenney

More to Come: An Additional Wave of Products

To preserve the integrity of key movie moments, an additional wave of products was released closer to the film’s debut. Fans were able to find further items featuring the newest characters, including Rey, Finn, Kylo Ren, Captain Phasma, BB-8, and more. On December 18, a Play Set based on Star Wars: The Force Awakens became available for Disney Infinity 3.0 Edition, the latest installment of the best-selling “toys-to-life” video game from Disney Interactive.

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Get Involved: Follow Star Wars Online

If you’re a Star Wars fan and want to stay updated on all the latest news and releases, be sure to follow Star Wars on Facebook, Twitter, Instagram, and YouTube. You can also visit the official STAR WARS: THE FORCE AWAKENS website for more information.

STAR WARS: THE FORCE AWAKENS arrived in theaters everywhere on December 18th! Be sure to catch it and immerse yourself in the new galaxy of Star Wars.

Frequently Asked Questions

What is Force Friday?
Force Friday is a global event where new Star Wars merchandise is launched at retailers worldwide.

Where can I find Star Wars merchandise?
Star Wars merchandise can be found at mass and specialty retailers such as Amazon.com, Kohl’s, Target, Toys “R” Us, Walmart, Disney Store, and disneystore.com.

When was Star Wars: The Force Awakens released in theaters?
Star Wars: The Force Awakens was released in theaters on December 18th.

| Event | Description |
| — | — |
| Star Wars: The Force Awakens Release | Highly anticipated movie release which has been kept under wraps by Disney and LucasFilm |
| #ForceFriday | Merchandise inspired by the movie launched globally at retailers |
| Global Live Event | Hosted by Disney Consumer Products and Interactive Media to unveil key Star Wars: The Force Awakens products |
| Jimmy Kimmel Live Product Reveal | Voice Changing Masks exclusive to Disney Store were showcased |
| Merchandise Availability | Products available at mass and specialty retailers, such as Amazon.com, Kohl’s, Target, Toys “R” Us and Walmart, as well as Disney Store and disneystore.com |
| Exclusive Merchandise | Disney Store offers exclusive merchandise from role play items, talking action figures and figure play sets, along with themed apparel, tech accessories, mugs, journals and more |
| Apparel | J. Crew offers apparel for men, women and kids featuring scenes from the Star Wars: The Force Awakens teaser trailer |
| Home Merchandise | JCPenney offers home merchandise featuring new characters from the Dark Side |
| Second Wave of Products | Additional products featuring the newest characters will be released closer to the film’s debut |
| Disney Infinity 3.0 Edition | A Play Set based on Star Wars: The Force Awakens will become available |
| Theater Release | Star Wars: The Force Awakens arrives in theaters everywhere on December 18th |
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The Excitement Behind the Force Friday Global Unboxing Event

The Force Friday Global Unboxing event was a worldwide phenomenon that had Star Wars fans holding their breath in anticipation. This event, which was held in conjunction with the release of Star Wars: The Force Awakens, was a surreal experience for fans who had the chance to be among the first to see and purchase the new merchandise. The event was a testament to the enduring popularity of the Star Wars franchise and the immense anticipation for the new film.

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Force Friday: A Revolutionary Retail Experience

The Force Friday event was not just a merchandise launch; it was a revolutionary retail experience. Retailers from all over the world participated in the event, opening their doors at the stroke of midnight to welcome eager fans. The merchandise flew off the shelves, and many stores sold out within hours. This unprecedented demand was a testament to the power of the Star Wars brand and the excitement surrounding the new film.

Merchandise Highlights: More Than Just Toys

The merchandise available on Force Friday was not just limited to action figures and toys. The range of products was truly staggering, with everything from clothing and home décor to tech accessories and books. The exclusive merchandise from Disney Store was particularly sought after, with talking action figures and figure play sets among the most popular items. Apparel featuring iconic scenes and characters from the film was also a hit, with J. Crew’s Chewbacca and Han Solo “Chewie, we’re home” scene apparel being a standout.

Preserving the Mystery: The Second Wave of Products

To maintain the suspense and mystery surrounding the film, a second wave of products was released closer to the film’s debut. This wave featured items with the newest characters, including Rey, Finn, Kylo Ren, Captain Phasma, and BB-8. These items were eagerly snapped up by fans, further adding to the excitement surrounding the film’s release.

Staying Connected: The Importance of Online Engagement

For Star Wars fans, staying updated on the latest news and releases is essential. Fans were encouraged to follow Star Wars on various social media platforms, including Facebook, Twitter, Instagram, and YouTube. These platforms provided fans with a wealth of information and updates, further fueling the anticipation for the film’s release.

Frequently Asked Questions

What made Force Friday unique?
Force Friday was unique because it was a global event that involved the simultaneous release of new Star Wars merchandise at retailers worldwide. This had never been done before on such a large scale.

What types of Star Wars merchandise were available on Force Friday?
The merchandise available on Force Friday ranged from action figures and toys to clothing, home décor, tech accessories, and books. This wide range of products catered to fans of all ages and interests.

How did retailers participate in Force Friday?
Retailers participated in Force Friday by opening their doors at the stroke of midnight and stocking their shelves with the new Star Wars merchandise. Many retailers also held special events and promotions to celebrate the occasion.

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Why was a second wave of products released?
A second wave of products was released closer to the film’s debut to maintain the suspense and mystery surrounding the film. This wave featured items with the newest characters, adding to the anticipation for the film’s release.

In conclusion, the Force Friday Global Unboxing event was a monumental occasion for Star Wars fans and retailers alike. It showcased the enduring popularity of the Star Wars franchise and set a new standard for merchandise launches. Whether you’re a lifelong Star Wars fan or a newcomer to the galaxy far, far away, Force Friday was an event to remember.

Additional Frequently Asked Questions

What was the significance of the Force Friday Global Unboxing Event?
The Force Friday Global Unboxing Event was the official launch of the Star Wars: The Force Awakens merchandise. It was an opportunity for fans to be among the first to discover and purchase new Star Wars products.

What types of merchandise were launched at the Force Friday Global Unboxing Event?
The merchandise line included a variety of items such as action figures, apparel for all family members, home décor, lifestyle accessories, books, and more. Exclusive merchandise from Disney Store, J. Crew apparel, a Star Wars collection of Rock & Republic® misses apparel and Mighty Fine juniors apparel, the ultimate Millennium Falcon children’s bed from Pottery Barn Kids, and home merchandise featuring new characters from the Dark Side were some of the highlights.

Will there be more merchandise released in the future?
Yes, to preserve the integrity of key movie moments, an additional wave of products was released closer to the film’s debut. Fans were able to find further items featuring the newest characters.

Where can I get updates on new Star Wars merchandise and releases?
You can follow Star Wars on Facebook, Twitter, Instagram, and YouTube, or visit the official STAR WARS: THE FORCE AWAKENS website for more information.

What is Disney Infinity 3.0 Edition?
Disney Infinity 3.0 Edition is the latest installment of the best-selling “toys-to-life” video game from Disney Interactive. A Play Set based on Star Wars: The Force Awakens became available for Disney Infinity 3.0 Edition on December 18.

Star Wars: The Force Awakens Merchandise Highlights

Product Available At
Exclusive merchandise including role play items, talking action figures, figure play sets, themed apparel, tech accessories, mugs, journals, and more Disney Store
J. Crew apparel featuring the “Chewie, we’re home” scene J. Crew
Star Wars collection of Rock & Republic® misses apparel and Mighty Fine juniors apparel Kohl’s
Millennium Falcon children’s bed Pottery Barn Kids
Home merchandise featuring new characters from the Dark Side JCPenney

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